Market Connections delivers the exceptional value that Sate and Local governments expect with customized research, enabling them to maximize services to citizens, businesses, and other agencies. As agencies evolve and shed the internally-focused (or "inside-out") perspectives that too often dominate large organizations, we help them tap into the interests and opinions of their various publics. With sound research results in hand, they can more effectively assess satisfaction levels, define expectations and priorities, establish service and product standards and process requirements, and implement measurable improvements.

State and local government agencies benefit from the same kinds of strategic research solutions used in commercial markets. Whether they’re designed to measure and enhance patron satisfaction, motivate employees, develop communication strategies and messages, or improve public image and outreach efforts, our research programs will meet your objectives, schedule, and budget.

Our range of expertise includes:

• Awareness & Attitude Surveys
• Workforce Surveys
• Customer Satisfaction Surveys
• New Product/Service Research

We bring deeper understanding to issues such as:

• Attitudes toward policies
• Public health and behavior
• Government effectiveness in serving citizens and businesses
• Public employee attitudes and satisfaction levels
• Public communications effectiveness