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Cathy Cromley PDF Print E-mail

Business Development Director

CC_small_narrowCathy Cromley is a results-oriented sales professional with over 12 years of experience selling products and services in federal and commercial markets. As business development director, she manages and grows Market Connections' relationships with organizations that serve public sector markets. Cathy works closely with Market Connections' expert research team to identify clients' needs, design effective research solutions and deliver valuable results. Clients value Cathy's dedication to ensuring they receive insights and recommendations they can act on.

 

Cathy developed a passion for research while working for a software company, where she leveraged both primary and secondary research to support strategic planning efforts and inform the company's product roadmaps. Cathy also spent more than seven years of her career marketing to the federal government. Her combined experience in the government market and as a consumer of research gives her first-hand understanding of clients' needs and expectations, enabling Cathy to serve as a valued partner to decision-makers across Market Connections' client base.

She is known for her value-focused approach to sales and being an excellent networker. Cathy holds a B.S. in Business Information Systems from Virginia Commonwealth University.

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