Market Connections Study Highlights Media Consumption Patterns, Challenges and Desires of Federal Workforce

Market Connections, Inc. Releases Eleventh Annual Federal Media and Marketing Study

Fairfax, Va. October 31, 2019 – For eleven years in a row, Market Connections has studied the media habits of federal employees. The 2019 Federal Media and Marketing Study (FMMS), to be released today, looks at media consumption by federal workers before, during and after the workday. This year’s study identifies the peaks and valleys of media exposure as well as other marketing methods that can help public sector marketers reach their target customers.

Market Connections, Inc. will release results of the annual study this morning, October 31, 8:30-11:30 a.m. at the Center for Education at Wolf Trap in Vienna, Va.

Read the full press release.


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