Blog - (Archived)

Weekly News Kickoff: Take A Little Part In The Next Mars Mission

August 24, 2015

You may not be able to go to Mars, but you can experience a little bit of the thrill by sending your name to the Red Planet. There is still time participate in NASA’s Frequent Flyer program by adding your name to the InSight mission’s roster. Welcome to the weekly news kickoff; enjoy these highlights. Take A Little Part In The Next Mars Mission NASA wants to take your name to Mars so you can be a part of the next great phase of space exploration, Information Week reports. NASA is hoping to generate excitement about the space program via the Frequent ... Read more

Top Innovator: Unisys Stealth Earns Innovation Award for Encrypted Network Security Solutions

August 20, 2015

In July, Unisys’ Stealth™ was named recipient of the Frost & Sullivan 2015 North American Encrypted Network Security Solutions New Product Innovation Award. The awards recognize new product innovation based on a product’s attributes and benefits to users. Stealth’s unique approach to security — making information-rich targets invisible in the networks —addresses an urgent need of enterprises and government organizations. Frost & Sullivan noted that unlike other solutions that are based on topologies, the groundbreaking innovation of Unisys Stealth is that it is designed on the principles of authentication and authorization, ultimately concealing the networks from prying eyes. The product’s overall reliability, ... Read more

Rapid Response: Three Contractors Win DHS Award for Secure Mobile Authentication R&D

August 19, 2015

Greg Otto reported in FedScoop that the Department of Homeland Security’s Science and Technology Directorate has selected three contractors to research authentication systems that secure phones without taking away from the user experience. Recognizing that mobile devices are critical tools in both the public and private sectors, DHS wants to ensure that these devices are secure. The awards total nearly $5 million. The awards fall under the five-year Broad Agency Announcement of the directorate’s cybersecurity division. The winning contractors are HRL Laboratories ($2.2 million), Northrop Grumman ($1.7 million) and United Technologies Research Center ($790,000). The purpose of each award is to ... Read more

Weekly News Kickoff: New GSA Tool Aims to Expedite Approvals of Purchase Card Requests

August 17, 2015

Great news for contractors: It may get easy for agencies to make purchases through GSA Advantage. The General Services Administration recently launched a new tool to streamline the process. Welcome to the weekly news kickoff. Enjoy these highlights. New GSA Tool Aims To Expedite Approvals of Purchase Card Requests The General Service Administration‘s digital innovation team 18F and its Public Buildings Service have collaborated on a new tool to help federal purchase cardholders buy what they need quicker and more efficiently, FierceGovernment reports. The tool, Communicart, removes some steps and paperwork from the process of purchasing through GSA Advantage, the agency’s online ... Read more

Where Do Government Decision Makers Turn for Information?

August 13, 2015

In an ever-changing government environment, marketers need to take strategic and highly targeted risks to win work. Yet it’s easy to fall into the same patterns, and do the same things over and over — especially when making a change is risky. Helping federal contractors take the risk out of marketing is a reason for conducting the Federal Media and Marketing Study. The study is also a great tool to see exactly how government marketing is changing year over year. The 2014 survey has more than 3,700 federal respondents and reveals some interesting insights into where government decision-makers are turning for ... Read more

Research Shows Insiders Are Still the Greatest Cybersecurity Threat

August 12, 2015

In January 2014, SolarWinds commissioned Market Connections, Inc. to conduct a survey to learn about the primary cybersecurity threats facing federal agencies. That study revealed that whether through human error or malicious intent, people are a highly unpredictable and significantly damaging threat to an agency’s cybersecurity defense. A year later, SolarWinds and Market Connections conducted a follow-up to that survey to gauge confidence levels of combating insider and external IT security threats and measure changes in concern and investment of resources in addressing threats. The study found that insiders are the biggest cybersecurity threat agencies face, and the threat is increasing. ... Read more

Weekly News Kickoff: Senate Stalls on Cybersecurity Information Sharing Act

August 10, 2015

The Senate heads into the August recess without voting on the Cybersecurity Information Sharing Act. Will senators finally vote on it this fall? We’ll see. Welcome to the weekly news kickoff. Enjoy these highlights. Senate Stalls on Cybersecurity Information Sharing Act A deal to bring the Cybersecurity Information Sharing Act (CISA) to the floor for a cloture vote with an eye to passing the bill on Aug. 6 fell apart because of disagreements over what amendments would be subject to debate and vote, FCW reports. The Senate now plans to pick up cybersecurity after the recess, with Democrats allowed to introduce 11 ... Read more

Q&A: David J. Salati, a Marketing Business Partner at Booz Allen Hamilton, on How a Localized Marketing Approach Can Position You for Success

August 6, 2015

What do you do when you want to bid on a strategic contract, but the client does not even realize your firm has capabilities in that geographic market? You must educate the client and demonstrate your expertise well before the request for proposal (RFP) hits. Booz Allen Hamilton recently faced that very situation. The firm had identified a major Army contract procurement for a strategic bid opportunity. With a significant estimated ceiling value worth, it was the only major full and open opportunity planned for the next five years in this market. Gaining a prime contract would provide contractual access for ... Read more

Weekly News Kickoff: Leidos-Cerner-Accenture Team Wins Multibillion-Dollar Contract; Concerns about Shadow IT in the Federal Workspace; and More

August 3, 2015

If you work within the federal space, it’s likely you heard about the recent contract win by the Leidos-Cerner-Accenture team for the multi-year, multibillion-dollar DoD contract. Congratulations! We also want to congratulate Market Connection, Inc. President Lisa Dezzutti on being named this year’s Women in Technology (WIT) president. Welcome to the weekly news kickoff. Enjoy this week’s highlights. Leidos-Cerner-Accenture Team Wins Multibillion Dollar Military Health Record Contract A team of Leidos, healthcare technology maker Cerner and Accenture has beaten two other industry teams for the Defense Department’s multi-year, multibillion dollar contract to integrate a commercial electronic health records system across the Military ... Read more

Mobility Is a Growing Trend in Government

July 30, 2015

In June 2015, Market Connections released the findings from the 2014 Federal Media & Marketing Study, which included the latest trends in the ever-changing federal media landscape. The past few years have shown the lines blurring between the personal and business use of social media and mobile devices — a factor that may have to do as much with advances in technology as with the fact that the first “digital generation” has entered the workforce. The 2013 Federal Media and Marketing Study didn’t just show that mobility had arrived; it proved mobility as a major influencer of government professionals’ access to news and ... Read more


© 2019 Market Connections, Inc.  All rights reserved. Privacy Policy

Mobile Menu