Newsletters

upcoming events COMPLIMENTARY WEBINARHow Will the Upcoming Elections Affect Federal Agencies?Thursday, September 24, 20202:00-2:30 PM ET Elections can often affect how federal agencies plan for the next fiscal year. With 2020 being a presidential election year, how are agencies preparing in a time of uncertainty? What challenges does the lead up to the election create? How will it affect project planning and budgets? What are they doing in anticipation of either a change in administration or continuation of the status quo? Join Market Connections President, Aaron Heffron, as he shares results from our recent survey of federal employees around expectations…

upcoming events The Continued Effects of COVID-19 on the Federal Contracting Industry and Your Customer TODAY! Thursday, July 30, 2020 2:00-3:00 PM ET In March 2020, Market Connections began fielding ongoing surveys of federal decision-makers, asking how COVID-19 has affected them, their agency and their work environment; how it may impact work-related activities and priorities; and how contractors have, and can, continue to support them. At the same time, PSC (Professional Services Council), began fielding ongoing surveys of member companies, asking how COVID-19 has affected their company and ability to provide service to their federal customers. Now four months into…

upcoming events The Continued Effects of COVID-19 on Your Federal Customer Follow-up PulsePoll™ Results – Four Months into the Pandemic Thursday, July 30, 2020 2:00-3:00 PM ET In March 2020, Market Connections began fielding ongoing surveys of federal decision-makers, asking how COVID-19 has affected them, their agency and their work environment; how it may impact work-related activities and priorities; and how contractors have, and can, continue to support them. Now four months into the pandemic, we review some key questions around COVID-19. See how the federal government has reacted and evolved during this time of upheaval. REGISTER NOW ICYMI –…

upcoming events Federal IT (FIT) Personas Study: A Deeper Look Into Your Federal IT Customer June 11, 2020, 2 PM ET The FIT Personas Study will showcase an overview of the different personas that influence and make decisions for IT products and services at the federal level. These results will help government contractors understand what makes your customer tick on both a personal and professional level and provide you key insights to support your marketing strategy targeted specifically to each archetype. (This is a virtual event.) REGISTER NOW Daily IDEATION Government Marketing Conference Calls Our partner Government Marketing University, brings together…