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upcoming events Government Marketing University:GAIN 2022 (Spring Event)NOW ON-DEMAND GAIN 2022, is the premier business to government conference focused on training, research insights, networking and member-only experiences that better enable you to reach your government audience. SPECIAL REVEAL: 2022 FIT Buyer JourneyMarket Connections revealed results from the next study in our FIT (Federal IT) series at GAIN 2022. This study will take federal contractors through their customer’s unique buyer journey to uncover the key influences and information needed to help guide them to final selection of IT products and services including who the key stakeholders are during each stage of…

upcoming events Government Marketing University:GAIN 2022 (Spring Event)June 8, 2022 GAIN 2022, is the premier business to government conference focused on training, research insights, networking and member-only experiences that better enable you to reach your government audience. SPECIAL REVEAL: 2022 FIT Buyer JourneyMarket Connections will reveal results from the next study in our FIT (Federal IT) series at GAIN 2022. This study will take federal contractors through their customer’s unique buyer journey to uncover the key influences and information needed to help guide them to final selection of IT products and services including who the key stakeholders are during each…

upcoming events Government Marketing University:GAIN 2022 (Spring Event)June 8, 2022 GAIN 2022 is the premier business to government conference focused on training, research insights, networking and member-only experiences that better enable you to reach your government audience. This year the conference will launch in a two-part format with training topics, featured industry and government thought leaders and a hybrid attendance capability that aligns with the needs of government marketing, communications, sales and business development professionals. Market Connections will reveal results from the next study in our FIT (Federal IT) series, the 2022 FIT Buyer Journey during this event. LEARN MORE…

upcoming events GovExec’s GTM SeriesUsing Intelligence to Supercharge Your Sales and Marketing EngineNow available on-demand! Selling into the B2G market has never been more competitive, and carving out your niche takes targeted focus and laser precision. Check out this webinar from GovExec with a dynamic team of thought leaders and B2G experts who share chapters out of their selling playbook so that you can win more in 2022. DOWNLOAD Government Marketing UniversityGAIN 2022 (Spring Event)June 8, 2022 GAIN 2022, is the premier business to government conference focused on training, research insights, networking and member-only experiences that better enable you to…

upcoming events GovExec’s GTM Series: The Opportunity in Infrastructure There’s more than $1 Trillion in federal funding on the table for infrastructure, which comes along once in a generation. Are you ready? This webinar will focus on how contractors like you can position your business to local government and will also provide insights on how to speak to state and local government leaders to address their concerns around this bill. REGISTER Government Marketing University’s Training Series:Events: A Go or a No Go We thought we were getting back to face-to-face event opportunities, but are we? Many events are being planned…

upcoming events Government Marketing University’s Training Events Series:Events: A Go or a No Go Streaming in March We thought we were getting back to F2F event opportunities, but are we? After a limited return to events, our country is being faced with a new variant, a largely remote workforce and evolving policy for in-person event attendance. We’ve all found ourselves asking, will my customers and prospects be at events? How will I build relationships without F2F? This program will share data on government sentiments associated with event attendance and hear from industry thought leaders on how they are addressing the…

upcoming events WEBINAR: Hiring & Retiring: Insights from the Federal Media & Marketing Study Based on results from the latest Federal Media & Marketing Study, Executive Vice President Aaron Heffron will share answers to questions around staffing, recruitment and retirement of federal employees at civilian and defense agencies in this complimentary webinar. Keep an eye on our website for more information to come. SAVE THE DATE Thursday, January 20, 2 PM (ET) highlights VIDEO: How Agencies Can Maximize Data From the Federal Media & Marketing StudySara Leiman of TMP Government Shares Insights in Video Discussion Executive Vice President Aaron Heffron…

upcoming events Government Marketing University’s GAIN 2021Streaming in November In their 6th year, GAIN provides key insights into what government marketers need to stay sharp to meet the needs of their prospects and customers. Get the latest tips and techniques in reaching your government audience with incredible and innovative training content like Creating a Holistic Marketing Strategy, Staying Agile in an Evolving Landscape, The Do’s and Don’ts of Imagery Usage, Translating Policies and Mandates into Actionable Campaigns and so much more. GAIN 2021 is virtual and easy to watch and learn at your own pace! LEARN MORE & REGISTER highlights…

upcoming events Federal Media and Marketing Study UPDATE: NOW VIRTUAL (ON-DEMAND VIDEO & PRESENTATION DOWNLOAD) NEW RELEASE DATE:Thursday, October 21, 2021 Our on-demand video and report provide the MUST-SEE results for federal marketers who are developing their media-buy strategy and marketing plans. How have things settled since 2020? What marketing should be reconsidered for 2021 and 2022? What will be the final impact on events and webinars? Similar to last year, the FMMS report purchase includes the opportunity to register for one of two small online discussion groups for networking and Q&A. Pre-purchase and get your first choice for date/time.…

upcoming events Federal Media and Marketing Study UPDATE: NOW VIRTUAL (ON-DEMAND VIDEO & PRESENTATION DOWNLOAD) NEW RELEASE DATE:Thursday, October 21, 2021 Due to concerns with COVID-19 variants, forthcoming mandates, and to protect the health and safety of our participants, we have made the executive decision to transition the 2021 Federal Media & Marketing Study release to virtual. Our on-demand video and report provide the must-see results for federal marketers who are developing their media buy strategy and marketing plans. In addition, to include a networking and Q&A opportunity for those who purchase, we’ve added an option to join two small…