Blog

Mergers & Acquisitions: Northrop Grumman Acquires Orbital ATK

Thursday, June 28th, 2018

Company Renamed Northrop Grumman Innovation Systems   For those of us in the federal market, news of mergers & acquisitions are steadily becoming the norm.  Throughout all mergers, senior leadership faces new challenges to make sure that customers are well informed and satisfied, prospective business partners are clear on roles and responsibilities and the culture…Read More

Is Your Brand a Leader in Your Market?

Thursday, June 21st, 2018

Your brand is a critical contributor to the value of your company. If you aren’t leading, you may be falling behind. From overall awareness to specific perceptions, your brand carries the weight of your company’s mission wherever it goes. Both consciously and sub-consciously, your brand is constantly evaluated by your prospects and compared to your…Read More

Congratulations 2018 NVTC CFO Award Winners

Tuesday, June 12th, 2018

Market Connections would like to congratulate Accenture Federal Services’ chief financial officer, Christine Bailey, along with all other nominees and awardees at Northern Virginia Technology Council’s (NVTC) Annual CFO Awards Ceremony held Monday, June 4 in Tysons Corner, Virginia. The 22nd annual NVTC CFO Awards recognize local chief financial officers for outstanding achievement and excellence…Read More

Strong Marketing Departments Increase Business and Revenue

Wednesday, June 6th, 2018

The days of marketing departments as a hit to the bottom line are a thing of the past. In 2018, marketers provide more value than ever for companies as strong branding and positive customer experiences support long term growth. For those working in the highly competitive federal market, with its unique challenges and regulations, a…Read More

Lessons Learned from the Webinar: Taking Advantage of the 2018 Defense Budget Influx

Wednesday, May 30th, 2018

Signed into law in February, the Bipartisan Budget Act of 2018 is a two-year agreement that raises the spending caps for both defense and non-defense in FY2018 and FY2019. The increase has been cause for great expectation and speculation in a government contractor community eager for a return to the days of strong and sustained…Read More

Congratulations to Women in Technology 19th Annual Leadership Award Winners

Monday, May 21st, 2018

Market Connections would like to congratulate all winners of Women in Technology’s (WiT) annual leadership awards for the unique vision and talent they bring to the industry. The annual awards, presented on Thursday, May 17th, highlight the breadth of talent among women in entrepreneurial, government and corporate roles across the Washington, DC region. As a…Read More

Q&A: Christie Cox, Marketing Director, Unisys Federal Shares the Value of Research to Support Marketing Efforts

Thursday, May 3rd, 2018

After completing two recent studies with Market Connections, we reached out Christie Cox, Marketing Director at Unisys Federal to understand how this research is supporting their marketing and sales strategies. Unisys’s offerings include security software and services; digital transformation and workplace services; industry applications and services; and innovative software operating environments for high-intensity enterprise computing.…Read More

Market Connections Clients Among Top 40 Finalists Announced for ACT-IAC’s 2018 Igniting Innovation Awards

Thursday, April 19th, 2018

Market Connections would like to congratulate our current and past clients: Booz Allen Hamilton, IBM Global Business Services, Leidos, Microsoft, AT&T and the U.S. Department of Education for their recognition as top innovators and selection as finalists for ACT-IAC’s 2018 Igniting Innovation Awards. Clients and nominated programs include: “We are proud to see companies so…Read More

General Dynamics Wins Bidding War and Finalizes Acquisition of CSRA Inc.

Tuesday, April 10th, 2018

Congratulations to our long-time client, General Dynamics on their recent acquisition of CSRA Inc. After months of due diligence, analysis and evaluation, on April 3 they announced its completion, valued at approximately $9.7 billion (composed of an all-cash bid of $6.9 billion and assumption of CSRA’s $2.8 billion debt). With CSRA’s cybersecurity and data-analytics business and…Read More

CPARS Ratings Are Falling: Service Declining or Standards Increasing?

Thursday, April 5th, 2018

Do You Really Know How You’re Performing? Federal contractor performance ratings over the past eight years have fallen from “excellent” to only “satisfactory”. A recent study by Ultimus Performance LLC (UPLLC) identifies a clear and consistent decline in federal contractor performance (CPARS) ratings and a growing proportion of “satisfactory” ratings at the expense of “exceptional”…Read More

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